boa


With over 65 million BOA-powered products worldwide, the award-winning, patented BOA Fit System is available across numerous categories including ski, snowboard, golf, cycling, athletic, outdoor, workwear and medical.

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BOA 2024

alpine ski boots

BOA Ski Boots are back for year two – with more brand partners and new models for the 24/25 Winter season. The latest BOA-equipped Alpine ski boot lineup includes new partnerships with Nordica, Tecnica, and launching next month with Dalbello (details soon), along with new boot models from K2, Salomon, Atomic, and Fischer. The Alpine BOA Fit System delivers a micro-adjustable, multi-directional, precision fit that locks in the heel to deliver improved power transfer, stability, and control. BOA is engineered and guaranteed to perform, offering scientifically proven benefits.



TRAIL- Speedland GL:SVT // $299 MSRP
The GL:SVT sets a new standard in trail equipment for challenging mountain terrain. Its precise fit ensures maximum comfort and responsiveness, enhancing speed through the mountains. The PerformFit™ Wrap, activated by the BOA® Fit System with multidirectional Li2 dials, showcases an innovative dual-dial configuration on the upper for superior performance.

GOLF- FootJoy Pro/SLX BOA  M $219.99, W $209.99 MSRP
FootJoy's new Pro/SLX BOA for men and women expertly utilize the BOA Fit System to deliver a micro-adjustable, precision fit. The heel-mount Li2 multi-directional BOA dial pulls the foot down and back, offering added stability and power. The models expertly utilize the BOA® Fit System to deliver a micro-adjustable, precision fit engineered to improve power and performance in all conditions.

CYCLING- Shimano S-PHYRE RC903  // $450 MSRP
Shimano’s latest high-end road shoe features the BOA Fit System with dual, low-profile Li2 dials providing quick and accurate micro-adjustments without hotspots. Carbon fiber composite midsole that is zone-optimized for unbeatable power transfer and comfort. Exceptional breathbility with a perforated microfiber synthetic leather upper and a lower mesh tongue. Updated heel cup resists twisting forces for increased comfort and pedaling efficiency during hard efforts.

WORKWEAR- Timberland PRO Boondock 8” BOA // $260 MSRP
The Boondock 8 Inch BOA® brings industrial-grade protection from every angle. Designed with performance in mind, this classic workwear boot brings together waterproof leather uppers with internal waterproof membranes for maximum protection. The boot features the BOA® Fit System in a dual dial configuration for enhanced upper and lower zonal fit, delivering all-day performance in any environment.

TRAIL- The North Face Summit Series Offtrail TR Shoes // $199
As part of the high-performance, athlete-influenced Summit Series, The North Face introduces the Offtrail TR BOA® to provide protection for adventures across challenging terrain. The Offtrail TR BOA® utilizes the BOA® Fit System to deliver a micro-adjustable, precision fit engineered to perform in all conditions. The BOA® Fit System activates a shrouded, wrapped upper configuration to offer the added benefit of increased speed and improved ankle stability.

GOLF- Adidas CODECHAOS BOA 25 // MSRP $180 The CODECHAOS 25 BOA® expertly utilizes the BOA® Fit System to deliver a micro-adjustable, precision fit engineered to perform in all conditions. With the BOA® Fit System activating a shrouded, wrapped upper configuration, the CODECHAOS 25 BOA® delivers golfers the added benefit of improved power and precision.

CYCLING- Canyon Tempr CFR Off-Road Shoes MSRP $329.95 The Canyon off-road shoe integrates the BOA® Fit System to its fullest potential, providing micro-adjustable, precision fit, and superior performance. Featuring premium metal BOA® Li2 dials to deliver multi-directional capabilities with improved sustainability and durability. By leveraging the BOA® PerformFit™ Wrap to secure the mid-foot and lock in the heel, these shoes are shown to provide greater power output at the same metabolic cost, greater peak power during sprinting, and improved pressure distribution. Check out the study behind the proven benefits of BOA in cycling here.

CYCLING- Fox Union BOA // $249.95 MSRP
Fox Racing breaks into footwear with the Fox Union MTB collection, featuring the Union BOA. A unisex shoe worn by Nina Hoffman in a victorious US Open performance, Fox partnered with BOA because the BOA® Fit System delivers a micro-adjustable, precision fit engineered to perform in rough conditions. Additionally, the Union BOA features two premium Li2 dials for multi-directional fine-tuning in two distinct zones.